U.S. Handcycling Website Launched

on 01-18-2007 23:01

January 18, 2007

The U.S. Handcycling Federation (USHF) is expanding its focus and launched a new marketing campaign that includes a new logo and a new name: U.S. Handcycling. Although the organization will continue to do business under the USHF acronym, the company's new logo and identity is more versatile, according to Board member, Heather Plucinski. "Our goal is integrated cycling, and many individuals and organizations have never even heard of handcycling. Thus, our new marketing campaign aims to educate the masses about disabled cycling, integrated cycling, and specifically, handcycling."

The organization launched a major website update today which included the U.S. Handcycling Calendar for 2007 and the architecture for two new e-commerce features they will be rolling out very soon. In addition, the organization can be reached through multiple URLS. For more details and information, please visit U.S. Handcycling at one of the following addresses:

http://www.ushf.org

http://www.ushandcycling.org

http://events.ushandcycling.org